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The Interwebs makes Santa more Real.

by Jenn Bailey on December 24, 2009

Is there a small curmudgeon living in your house? Harboring a Scrooge in your heart? The internet can help push that I Believe-o-meter right to full and Santa’s sleigh won’t need any stinkin’ rockets tonight, just good ole’ reindeer power.

Through the years, as my boys have gotten older, Santa has gotten a bit more clumsy when he visits our house. Spilling ashes from the Chimney. Dropping a worn piece of reindeer harness, complete with bell, in our driveway. Leaving footprints on my rug (not too happy with Santa that year).  Santa even lost his drivers license in our home. Had to send that puppy back to the North Pole and quick! All these mishaps had their desired effect and belief in the Jolly Old Elf ran high. Alas, children age, get curious, pay more attention to where the Christmas list goes and actually look behind the water heater and in the guest room closet. That’s where the internet can help. Check out these sites and see if Christmas Cheer isn’t restored a bit in your house. Oh. And you don’t need to be a kid to have fun with them:

This year’s favorite: The PNP, short for Portable North Pole.

Santa Chat's It Up

Santa Chat's It Up

Of course you can always track Santa on his epic journey: Norad does a great job!

norad-tracks-santa

And then you can Twitter with Santa, and Mrs. Claus.

Merry Christmas and Peace on Earth to Men of Good Will!

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Social Media and ROI

by Christina Maki on March 4, 2009

business-catLori Howe posted this comment today on one of our older posts on blogging mistakes, and I thought it was so good, we’d do a whole post on it:

I get that blogging is part of an integrated social media & web marketing strategy and that it takes time and patience to see results. and that it’s difficult to compare to how PR or paid advertising is valuated. However, I’m curious to know if there is any measurement that represents the value of blog posting for a company’s product/service on relevant industry blogs? Like it on not, we live in an ROI-driven business world and some business folks simply need a measurement. Perhaps they’re not a good fit for social media?

ROI is always a hot topic when you’re pitching social media to businesses, especially if the business in question is used to dealing in traditional media marketing with traditional, measurable results. However, this doesn’t necessarily mean that social media isn’t a good avenue for that business to take. Any business can benefit from social media interaction, if it’s done correctly. The hardest part is often selling the idea to the people at the top of the company heirarchy.

So, how can your ROI be measured when you’re dealing with social media? [click to continue…]

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Old Man Stewart Shakes His Fist at the Twitterverse!

March 3, 2009

For those of you who missed it, here’s The Daily Show’s segment on Twitter.

You know you’re doing well when Jon Stewart starts making fun of you.

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Highlight Midwest 2008

October 29, 2008

So I have a meeting tomorrow morning at 10, and I really should be getting ready for bed so that I can get a good night’s sleep, but I’m just SO jazzed about today’s event that I have to crank this post out now. Highlight Midwest was just too awesome for words!
The un-conference portion of [...]

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TBS Strikes Out in Game 6 Coverage

October 18, 2008

I don’t know what technical, broadcasting, unfortunate hiccup happened tonight during the first inning of the ALCS. The reason I don’t know is because TBS never told me, until it didn’t matter any more. Dutifully turning on my TV at the appointed time I am greeted with a rerun of some obscure sitcom disaster from [...]

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Can Something Called “Twitter” Really be a Threat?

October 17, 2008

DevCentral is espousing Twitter as the next big data security threat. Leaving aside the truth that to Data Security personnel, everything is a security threat; I’m not following DevCentral’s logic.
For those who may not know, Twitter is a micro-blogging application that allows its users to “Tweet” or write text-based broadcasts of up to 140 characters [...]

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Microblogging Explained

August 17, 2008

As the blogosphere continues to grow exponentially, a new form of social media called “microblogging” has exploded onto the scene, giving users the ability to communicate instantly through short written updates on sites like Twitter, Plurk, and Tumblr.
Like a lot of other social media sites, these sites are primarily used to communicate socially with other [...]

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